Bloom Money is a Financial Technology company based in London, dedicated to fostering financial inclusion and literacy among immigrant and refugee communities. Bloom provides the tools to cultivate financial resilience within one's community in a safe and ethical manner, making it simpler to nurture communal wealth.

Bijlee Studios meticulously designed the entire brand experience, introducing botanical shapes, and bold colors that reflect the energy of anticipated financial growth. A balancing Serif typeface and an inclusive illustration style that represents the diverse communities being addressed to brings it all together.